Decisions are driven by emotions and the non-conscious mind.

We measure that.

Brainsights offers a range of research and insight solutions for content creators to better understand their audiences and improve the impact of their content:

AdBrain

Creative and Advertising Effectiveness

MediaBrain

Drive Media ROI

ConsumerBrain

Understand your Customer's Motivations

ContentBrain

Improve your Content's Stickiness

OUR CLIENTS ENJOY RESEARCH THAT PAYS FOR ITSELF

We work with the world’s leading content creators

Media Companies, Advertisers, Educators, Agencies – we help content creators of all kinds to understand their audiences and how best to engage and persuade them.

Meet the Leadership Team

Brainsights awarded NextMedia’s 2015 Digital Startup of the Year

Brainsights in the Media

september, 2016

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  • Few people have captured the imaginations of Canadians quite like Terry Fox. But is that what their brains say?   As a kid growing up in the 1980s and 1990s, the presence of Terry Fox was as familiar and ubiquitous as pizza and donut days......

  •   “Going Viral” – Be careful what you wish for. One year ago this month, Microsoft Advertising released a study exploring consumers’ shrinking attention spans. In it were details of how social media and mobile device addiction were re-shaping how our brains work – how we’re......

  • A selection of stories shaping our brains this week Wish You Were Here: Royal Mail Stamps Honour 50 Years of Pink Floyd For vinyl junkies, few record album covers are as iconic and recognizable as Dark Side of the Moon. Light passes through a prism refracting into waves manifesting in a......

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september, 2016

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+ Latest Brain Dump Posts
  • Few people have captured the imaginations of Canadians quite like Terry Fox. But is that what their brains say?   As a kid growing up in the 1980s and 1990s, the presence of Terry Fox was as familiar and ubiquitous as pizza and donut days......

  •   “Going Viral” – Be careful what you wish for. One year ago this month, Microsoft Advertising released a study exploring consumers’ shrinking attention spans. In it were details of how social media and mobile device addiction were re-shaping how our brains work – how we’re......

  • A selection of stories shaping our brains this week Wish You Were Here: Royal Mail Stamps Honour 50 Years of Pink Floyd For vinyl junkies, few record album covers are as iconic and recognizable as Dark Side of the Moon. Light passes through a prism refracting into waves manifesting in a......

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